INCI: Octyldodecanol (and) Ethyl Cellulose (and) Isostearyl Alcohol (and) Hydrogenated Dilinoleyl AlcoholProduct Categories: Aesthetics Enhancer, Film Former, Moisturizer
Maxigloss Plus is a high shine elastic gel with “memory” and is designed to enhance shine and reduce the appearance of feathering or bleeding of lip products. Creating a lip product that has high gloss and is long-wear can be a difficult challenge but the Maxigloss™ Plus technology is designed to combat these challenges. This performance material is made of an optimized mixture of polar oils and high grade cellulose, which favor a slightly hydrophilic environment, perfect for lipsticks and glosses.
It can be used in a variety of applications and is compatible with many common cosmetic ingredients. It can easily be used as a base up to 60% to help achieve desired consistency, texture and performance.
Features & Benefits of Maxigloss Plus
- High shine
- Long lasting
- Film forming
- Lipsticks, Balms, Glosses, Pomades
Moisturization of Maxigloss Plus vs. Mineral Oil
This performance material was tested at 30% versus mineral oil in a lip formulation. The product was evaluated on six subjects using a Corneometer CM 825. Results are expressed as the Corneometer value or skin hydration, over a 4 hour time period. Maxigloss Plus elicited a positive response throughout the testing period resulting in a 93% increase in skin hydration above baseline.
Based on various performance evaluations, this material demonstrated very important properties to improve cosmetic formulations. It proved to protect and recover dry and damaged lips on all volunteers as well as improved the sensorial aspects of lip gloss for softness, contributing to a comfortable sensations on the lips. When used in pigmented lip products, it provides an excellent film and coverage with superior shine.
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Octyldodecanol (and) Ethyl Cellulose (and) Isostearyl Alcohol (and) Hydrogenated Dilinoleyl Alcohol